WHAT ARE MASKS?
Face masks are great additions to any skincare routine to target specific skin care concerns. Masks can help hydrate skin, remove excess oils and help improve the appearance of pores—while providing a relaxing, spa-like experience at home.
HOW DO MASKS WORK?
Face masks are occlusive—meaning they blanket the skin, delivering benefit ingredients to improve the appearance and or quality of the skin. Always apply a face mask to clean, dry skin so you’re not layering a face mask over dirt and bacteria.
WHAT ARE THE BENEFITS?
The benefits of a face mask depend on the ingredients they provide. Masks can deliver higher concentrations of ingredients to plump, hydrate, and balance the skin. For example, masks containing hyaluronic acid have the added benefit of attracting and binding moisture, while a clay mask can help tighten and clarify skin.
Gel face masks may be infused with polyhydroxy acids, marine extracts and antioxidants that rehydrate and help the skin with recovery. Exfoliating masks may contain hydroxy acids to help slough off dulling dead skin cells and cleanse pores. Read the ingredient labels and choose the best mask for your skin type and skin concern.